FLiP
Brand Identity + Brand Language, Brand Guidelines, Collaterals & Print
When launching a new business, establishing a strong brand identity is crucial to its success. The FLiP brand was designed to set the business apart from it's competitors while also building trust with customers and partners by creating familiarity and consistency in branding elements. Through strategic branding efforts FliP was able to create a design system to leave a lasting impression in the minds of potential customers.